As events organisers, we create dinners parties, drinks soirees and themed parties for our Luxe Club guests to network, socialise and connect.
For our Mayfair Networking drinks evening on Thursday 13th February at the exclusive Isabel in the heart of Mayfair, we were looking for a drinks sponsor to collaborate with.
We discovered Laplandia vodka via social media, a super premium vodka in a beautifully designed bottled with a 24k gold design.
Our 3 tips for collaborating with other brands are:
1. Connect with the team behind the brand
When we met with the London team behind the Laplandia vodka brand, we felt there was a great connection and it was immediate to see shared values, largely that the embodied the luxury brand they were representing.
2. Long term partnerships
We are very focused on building long term relationships with brands, and communicated this to Laplandia vodka.
As we are well connected in Mayfair, working with many luxury venues to organise events, we want to introduce our brands to our these venues as well as our guests who attend our events.
3. Social media marketing
We are very focused on social media marketing when promoting our events.
When collaborating with brands, it’s important to promote these brands alongside our marketing for the event, and tag the brand.
It creates a buzz around the collaboration in advance of the event and raises awareness of the brand to your network and followers.
Should you like to discuss any collaborations with The Luxe Club, please email firstname.lastname@example.org